Your fanbase is unique to the content you create. The followers you have obtained by spending money and putting forth effort are essential to maintain. When I say maintain, I’m referring to keeping your fans in the loop and having them consistently engage with your music. You may be under the assumption that if these ‘fans’ are true fans of your music, they are going to proactively promote you and help you reach stardom. Don’t be mistaken, it is not the listener’s job to help you grow your following. They are merely the guests that have decided to join your journey and are along for the ride. So, let’s answer these questions:
-How do you keep them around?
-Why is it important to have your fans actively engaging with your music?
-How do you grow your fanbase?
On the next page we will begin to dive in to these questions.